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Festival Design

Festival Creatives: Planning Your Year in Advance

Festival Creatives: Planning Your Year in Advance

The brands that post the best festival creatives are not faster designers. They are better planners.

Every year the same thing happens: Diwali arrives, and half the market scrambles for a greeting post the night before. The results look rushed because they are.

Build a festival calendar

List the ten to fifteen occasions that genuinely matter to your audience. Regional festivals often outperform national ones for local businesses.

Design a reusable template set

One well-built template family can carry an entire year of festivals with only the artwork and greeting changing. It keeps your feed consistent and your costs down.

Prepare sizes ahead of time

Instagram, WhatsApp status, Facebook and print each want different dimensions. Exporting all of them at once is far cheaper than redoing the work five times.

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